Posts Tagged small business


Quality Content – Essential for Marketing Success

Flash back to the days when the internet didn’t exist and communication was mainly done through the written or spoken word. In those days, and that wasn’t so long ago, all successful marketers and salespeople knew that the quality and value of their words was the key to their success. Today, when online content dominates […]

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Top 10 Common Public Domain Mistakes

Public domain is a fantastic way to generate content, but it’s not without its potential perils. There are all kinds of mistakes you can make with public domain content that you might not be aware of. Some of these mistakes may result on a slap on the wrist, while others could end up costing you […]

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Public Domain Can Enhance Your Business

As you look for content to use in promoting your business on your blog, website, or emails, you’ve probably heard the term public domain. If you haven’t, or aren’t quite sure what it is and how you can use it to benefit your business, this should help. (This is the first of a series of […]

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Brick and Mortar Marketing – Get Your Customers to Open Your Emails

Our email marketing campaigns, using a mailing service like AWeber, start with getting names and emails, but that’s really only the beginning. The real challenge – and what makes email great for brick and mortar marketing – is getting recipients opening, reading, and taking action on our email messages. Otherwise, it’s just wasted time. Let’s […]

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Brick and Mortar Marketing – Keep Your Social Media Positive

Social media can be a great help for your brick and mortar marketing. It gives you a quick and direct link to your customers and helps you find new ones. But done poorly, it can be more negative than positive for your company’s image. Here are a few of the most common mistakes and how […]

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5 Brick and Mortar Marketing Strategies for Boosting Profits

Looking for a few ideas to boost business with your brick and mortar marketing? There are lots of easy strategies that will get your customers coming back for more. Here are five that have proven the test of time and should really profit your business. Offer a Coupon at Point of Sale A classic brick […]

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5 Easy Ways to Use Brick and Mortar Marketing to Keep Your Customers

Here are five things you can be doing to keep your brick and mortar customers coming back and ensure that your marketing is a constant draw. No Follow-Up Following up with your customers is just as important and maybe more so than the initial contact. Many brick and mortar companies fail to follow up because […]

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Brick and Mortar Marketing – Do Postcards Work?

Years ago, the Internet came along and changed everything in marketing for Brick and Mortar businesses. Brick and Mortar marketing relied on tried and true outbound marketing methods like cold calling, but now the Internet offers almost limitless opportunities for inbound marketing. Many even believe that the Internet has made traditional marketing methods obsolete. However, […]

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3 Top Time Management Tools and How They Help You Stay Organized

Sometimes we get the feeling that it’s almost impossible to manage our time. Getting a handle on time management seems like it’s actually a time waster! Enter time management tools. There are all kinds of online tools and software programs that automate everything for you. All you have to do is set them up, plug […]

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Time Management – Saying No When We Need To

One of the hardest things to learn in time management is how – and when – to say no. As communicators, we always want to be helpful and almost feel that we owe it to others when they need something. The problem is that this time spent helping others often takes away from the things […]

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