Posts Tagged freelancer


Time Management – Saying No When We Need To

One of the hardest things to learn in time management is how – and when – to say no. As communicators, we always want to be helpful and almost feel that we owe it to others when they need something. The problem is that this time spent helping others often takes away from the things […]

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Tips for Interviewing a Potential Outsourcing Candidate

Finding just the right employees for your outsourcing jobs isn’t as simple as posting your project on Upwork and picking the first person that sounds decent. Especially for larger jobs, you’ll really want to interview your potential resource. In order to get the best quality information from your interviews, develop a list of questions in […]

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How to Avoid Expensive Outsourcing Blunders

Outsourcing is basically buying the time of others because you don’t have enough of it yourself. When you consider time as money (which, in business, is all it is), outsourcing to some, “helping hands” can be a very good deal. In fact, many marketers say that outsourcing is the secret to their success. It takes […]

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How to Decide What to Outsource First – Consider These 7 Tasks

Most successful entrepreneurs will tell you that one of the things they wish they’d done sooner is to outsource more. However, many of us today are working on shoestring budgets when we first get started. Depending on your funds, you may need to consider outsourcing a bit more slowly. As you begin to select the […]

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Want to Outsource – 3 Things to Consider

You’ve probably heard experienced business people and marketers talk about how deciding to outsource saved their business. They usually say you should start outsourcing from day one and it’ll make everything so much easier. Well, in some ways, outsourcing can be like marriage. It can be a great partnership where everyone prospers, or it can […]

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Great Article on Evaluating Outside Supplier Relationships

Just spotted a great article, again, in Ad Age Daily: “Even the Best Client-Agency Relationships Need Evaluations” by Judy Neer. You can read it here. When you read the article, obviously, Ms. Neer is talking about large clients and large agencies. But her ideas scale down very well to small businesses, small offices, and Small […]

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How to Divide Labor Between Agencies and Marketers

Another excellent article from Ad Age Daily! How to Divide Labor Between Agencies and Marketers. This ties in well with my article from 2007 on hybrid teams, http://smallofficecommunicator.net/1gq7. As Small Office Communicators developing Integrated Marketing Communications programs for our businesses, it ‘s our job to determine which functions we can do well ourselves, which can […]

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Interesting Business Article on Intern Programs

I just found an interesting article with some good background for those who run intern programs in their businesses, those who are considering starting an intern program, and those who want to try the concept of interns and see how it fits your business. Read it at: http://smallofficecommunicator.net/Summer_Intern. I would add the usual caveats about […]

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Guest Post on Indezine

Geetesh Bajaj of Indezine – the PowerPoint Expert Site – just put up a guest blog post from me, Planning Makes Presentations Effective. Large and small companies today express themselves in many ways, including presentations. Sometimes well, sometimes not. The best way to make sure ideas are understood is to organize goals and thoughts before […]

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Hiring an Online Reputation Management Expert? What to Look For.

As our online world gets more and more complicated and challenging to navigate, online reputation management experts and consultants are becoming more and more common. A business confronted with reputation damaging issues may find that hiring an expert can be the best solution. As with any time you put your company’s work in the hands […]

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