Posts Tagged communication management


The Classic of Time Management Tools – The To-Do List

Many people have very little experience with good time management skills or time management tools. So they start with the classic time management tool – the To-Do List. In many cases, for convenience, effectiveness, or success with your goals, To-Do Lists are really hard to beat. A great memory is great, but I’ve always found […]

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Guest Post – Lorrie Morgan Ferrero… Copywriter (and Creative Consultant) Survival Guide

Do you know Lorrie Morgan-Ferrero? If not, you should. I’ve been following Lorrie for, probably, ten years, and she consistently has shown that she has the knowledge and experience to lead people through a maze of words and turn them into exciting, practical, productive copy. You should get to know her and learn from her. […]

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Successful Business Writing: Five Critical Ingredients

I’ve said for years that, in successful business writing, content is the “king.” But every business information king must have a queen, and for business writing, both online and off, the “queen” is QUALITY. Never has it been more critical to take the time to create the high quality information that your visitors and potential […]

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Online Market Research – The Top Five Methods

As marketers, especially in small offices, the Internet is a blessing for us. It has never been easier to get key information about consumers, our potential customers, and how they think. Before, we needed expensive market research firms and businesses that relied on costly, time-consuming research like focus groups, surveys, etc. Online research lets us […]

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Market Targeting Step #1 – Market Research

The first step in making sure we are talking to our Target Market is, Market Research. This is where we start to see a picture of our target market so that we can build a business aimed specifically at meeting their needs. When we know the people in our market perfectly, it becomes easier to […]

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Finding Our Target Market and Communicating With Them

As Communicators, We “Talk” to Our Target Market. No matter what type of business we’re in, as Small Office Communicators, working in large offices or small, the people we need to talk to every day are our “Target Market” – the folks who want and need our products, and all of our marketing efforts must […]

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It’s Really Not More than You Can Handle!

Many of you who are running your business, or working with the communications of your business often wonder how you’re going to get it all done. People have been wondering this since biblical times. For a couple of examples, read, Exodus 18:17 – 23 and Luke 10:38 – 42. These are stories of folks who […]

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How to Create an Effective “Intern Wanted” Ad to Get the Right Intern

Once you have decided that an intern would be a valuable asset for your company, the next challenge is to find the intern talent you want in your company by creating a great want ad or online ad. Even though interns work for little or no money, you still want to attract people who will […]

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How to Make Sure Your Interns Benefit from Your Program

Interns who finish their term with your company should feel like they just had an amazing learning experience. They should complete their time with you with real world skills they can use, either in your company or somewhere else. What is the easiest way to insure your intern gets maximum benefit from their time with […]

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Internships: What Are They, and Why They Are a Win-Win

An internship program in your company can be a true business win-win. You can: Add more energy to your workplace Test-drive potential talent Find future superstar employees Contribute to the education of a young person. Let’s look at what internships are all about. What is an Internship? An internship program in your company encourages potential […]

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